Interesting Facts
94% of business leaders say that understanding digital user behavior is a priority, but 71% are unsure of how to do so
When teams cannot access behavioral insights immediately, 59% move forward based on instinct, rather than evidence
Businesses using product intelligence were 5.5 times more likely to see over 25% YoY growth in revenue.
Data derived from Amplitude product intelligence report from amplitude.com
Types of Engagements Tracked on Amplitude
Transaction
Performance managers and Sales Executives focus on:
Attention
Product Managers and Designers focus on:
Productivity
Business in general have their overall focus on:
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